Lucky Duck Aviary
Background
Lucky Duck Aviary is a conceptual aviary, home to over fifty various duck species, that focuses on appreciating ducks and their habitats. Through conservation and education, the aviary aims to strengthen the overall relationship between humans and nature. This project focuses on brand identity development that visualizes the aviary’s values.
Results
By incorporating hand-drawn illustrations and a bright color palette, Lucky Duck Aviary's identity emphasizes a curious and youthful theme. The branding is then translated into an interactive app and coded using HTML and CSS into a website with navigational, transactional, and informational intent.